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Use Cases
See how Viare can give your retail business a competitive advantage.
Want to discover more of what Viare can do?
Secure Organisational Support for Your Order Management System Project
Engaging internal stakeholders early is critical for OMS business case success, ensuring alignment and measurable outcomes. Roles like IT, digital, retail operations, and customer service provide insights for alignment and solution fit. Collaboration across departments reduces risks, improves implementation, and enhances organisational commitment.
It also fosters a clearer understanding of OMS requirements, leading to fewer surprises, faster deployment, and better customer experiences, ultimately increasing project success and ensuring broader organisational support.
Claire
CEO / COO / CXO
It is important we choose the right systems to deliver growth and operational efficiency.”
The C-Suite plays a pivotal role in any whole-of-business transformation approach, often serving as the project sponsor. Their role extends beyond assessing ROI and revenue upside; they are essential for successful change management. They prioritise investment and set the parameters for project scope.
Accelerate revenue growth
Through strategic channel expansion and product optimisation
Drive operational efficiency
Reduce cost-to-serve and boost margins
Enhance customer lifetime value
By strengthening engagement and satisfaction
Tom
CIO / Technical Lead / Architect
Integrations into existing systems must be seamless.”
For IT, Architects lead the design of their technology stack and integration strategy, encompassing platforms like POS, ERP, eCommerce, and more. Their role is pivotal in ensuring real-time inventory updates flow to relevant systems, driving efficient order routing logic and enhancing customer confidence in stock availability. While the downstream impacts on customer experience may not always be immediately apparent, IT’s role in empowering platforms and internal teams is crucial.
Rapid integration
Quickly implement by fitting into existing enterprise architecture using a modern service-oriented approach.
Reduce costs now and into the future
Continuously maintained infrastructure, always up to date, with immediate access to the latest enhancements and features through a customer-led roadmap.
Availability and uptime
Deliver operational excellence through seamless system efficiency, reduced costs and powerful features, ensuring your workflows remain optimised for modern, distributed order management now and for peak periods.
Eve
eCommerce / Digital / Fulfilment Manager
I love being on the front foot of trends and trying new ideas.”
For eCommerce and omni-channel teams, an OMS roadmap is just as important as integrations between on and offline channels and alignment with customer experience, loyalty and customer support goals.
Drive Customer experience
Maintain real-time inventory accuracy to consistently meet customer expectations. Provide customers with real-time inventory availability details, including stock levels and exact delivery options.
Scale as you grow
Leverage new roadmap features and functionality with an Enterprise OMS Platform for success
Accelerate new initiatives
Launch Click & Collect and increase online sales by up to 40% and conversation rates by 300%. Quickly add online channels, expand fulfilment methods, and enter new locations and markets.
Charles
Customer Service Manager
At the heart of everything we do lies the customer.”
Customer Service is the frontline team that deals with the most common customer queries, such as “Where’s my order?” They understand these pain points better than most other teams. This knowledge is crucial in understanding how the system handles delivery delays, missing items, refunds, and providing a unified view of customer orders. Their feedback is vital in shaping how the OMS communicates order updates, handles returns, and manages customer inquiries.
Lower customer support costs
Reduce cancelled orders and provide clear order updates to decrease customer inquiries and shorten resolution times.
Ease of System use
Manage manual orders seamlessly, tools to find and modify orders with a single view of the customer
Enhancing fulfilment accuracy
Maintaining accurate, near-real-time inventory tracking to improve delivery reliability and fulfilment rates. Stock allocation at the time of pick reduces the administration of order flow by minimising the time spent searching for unavailable or out-of-stock items.
Rachael
Retail Operations Manager
I feel a personal connection to our brand reputation and my employees.”
Retail Operations including store and warehouse operations teams are responsible for executing fulfillment strategies. They need clear processes for pick, pack, ship, and return and especially when an OMS introduces changes like ship-from-store or click-and-collect. They must have input to assess what’s actually feasible in-store (team training and current barriers in existing systems e.g. ERP) and ensure the OMS design supports speed, accuracy and flexibility without overloading store teams at critical Peak selling times.
Drive extra traffic in-store
Provide customers real-time stock visibility and flexible online through multiple pickup choices that drive increased foot traffic and sales. Take control of your inventory by choosing which products you want to include or exclude for Click & Collect.
Optimise pick and packing processes
Flexible picklist management with digital picking as well as filter and short picklists to quickly find required items.
Balance store workloads
Utilising stores as distribution centres increases sales, reduces inventory costs, and empower staff to adopt new roles and responsibilities— you can streamline in-store fulfilment processes and enhances operational efficiency.
Featured Partners
Viare collaborates with a network of global partners and eCommerce providers.
Viare, an eStar company, has developed its technology over twenty years and helps facilitate more than $1.5B in annual sales online. Viare allows retailers to make all store stock available for sale and makes store-based fulfilment a competitive advantage. Its intelligent order management has been recognised by Gartner as one of the leading distributed order management systems in the world.
TESTIMONIALS
What our Customers say
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Daniel Matenga
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